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Texworld USA’s 10 year anniversary edition promises largest educational program offering in show history

Jun 30, 2016

July 2016 Seminar Series to feature an exciting speaker lineup and industry hot topics

Brand New Texworld USA Industry Boot Camps make debut with 3 days of in-depth educational sessions

With the July 2016 edition of Texworld USA just around the corner, Messe Frankfurt and Lenzing Innovation are pleased to announce the seminar speaker line up for the Texworld USA Seminar Series. Focusing on discussions around industry hot topics like sustainability, color and fabric trends, sourcing and trade, social media and new fiber technology, the Texworld USA July 2016 Seminar Series promises to be the most comprehensive educational program in the show’s 10 year history.

"Tricia Carey and the entire Lenzing Fibers team has once again curated a truly top-notch educational series for our attendees," said Jennifer Bacon, Show Director. "This July’s sessions are focused on important, timely industry topics -- from sustainability to social media and new fiber technology to color trends, there’s something for everyone."

Texworld USA July 2016 Seminar Series highlights include:

Apparel: Unfolding a Colorful Disguise for A/W 2017/18
Color is at the heart of all we do -- with its ability to transform our appearance and our perceptions in any given moment, color is both the ultimate form of creative expression and the definitive disguise. During this session, Pantone's Laurie Pressman will discuss color trends for upcoming seasons.

Sourcing and Trade in Today’s Landscape
Sourcing can be a huge challenge. A panel of experts will discuss tips for how to navigate sourcing, from regional advantages to sourcing guides.

New Technology in Fibers
What’s new in fiber and technology that can help you stand out? Our expert panel will discuss how you can make your product stand out from the fiber up.

Fashion Law: Social Media Marketing 101
Instagram, Pinterest, & Facebook – these new technological platforms have completely disrupted the way fashion designers and businesses market, advertise, and sell products. Yet, the legal rules that all fashion designers must comply with have remained the same.

Separating Fact from Fiction: The Current Reality of Recycled Polyesters
Explore some of the more technical and detailed attributes of both mechanically and chemically recycled polyester, recent technical advancements, and why they have significant environmental benefits compared to virgin polyester.

As always, all Texworld USA Seminar Series sessions are complimentary for all registered Texworld USA, Apparelsourcing USA and Home Textiles Sourcing Expo showgoers. Seating is available on a first-come-first-serve basis.

This July's edition will also bring the debut the brand new Texworld USA Industry Boot Camps. Organized by Lenzing Innovation, this brand new educational series has been designed to provide attendees at all levels of the industry with the skills to tackle today's fashion business landscape. Each all-day boot camp will delve deep into one specific topic of interest and with the help of qualified industry experts and panelists, attendees will leave with the knowledge necessary to comfortably implement new strategies to start, grow or improve their brands.

"The feedback we've received from attendees and exhibitors over the last few editions showed us that there was a need for more in-depth information on sustainability, social media and emerging businesses.", said Tricia Carey, Director of Global Business Development Apparel, Lenzing Fibers. "We took this opportunity to curate an informational platform on these topics with consecutive seminars under the "boot camp" theme for more effective learning. Each boot camp session progressively builds on one focused topic, so everyone can learn something."

The addition of 10 new sessions as part of the new Texworld USA Industry Boot Camp programming brings the total count to 22 complimentary sessions, making this the largest educational program offering in Texworld USA's 10 year history.

Texworld USA July 2016 Industry Boot Camp topics include:

Day 1 - Striving for Sustainability: Creating Material Change hosted by Lenzing Fibers and Textile Exchange

Preferred Fiber Solutions: The Big Three - Cotton, Polyester, Man-made Cellulosic

The Most Frequently Asked Questions & Brilliant Answers About Chemicals in Textiles

Designed with Sustainability in Mind

Day 2 - Brag About it: Social Media, Marketing & Trends

Like, Love, Follow Your Way to Social Media Success in 2016

Brand Integrity & Lab Testing: Do Lab Results Ensure Your Brand is Protected?

Day 3 - How to Start Your Own Brand - For Real

Get Started: Starting a Fashion Line in Today's Market

Fashion Law Studio presents: The Legal Launch Challenge!

The Truth About Making Your Product: Sourcing And Manufacturing Tips

Texworld USA Industry Boot Camps are open to all registered Texworld USA, Apparelsourcing USA and Home Textiles Sourcing Expo attendees and seating is available on a first-come-first-serve basis.

For more information about the Texworld USA Seminar Series or the new Texworld USA Industry Boot Camps, please visit www.texworldusa.com and www.usa.messefrankfurt.com.

About Texworld USA
Texworld USA is the largest sourcing event on the East Coast for apparel fabric buyers, research and product development specialists, designers, merchandisers and overseas sourcing professionals. This international business platform offers a wide product range covering the entire fabric spectrum. From casual cotton to function fabrics and sophisticated knits to intricate laces, season-to-season attendees discover textiles of innovative structures, material mixes and surprising color palettes.

For more information, please visit www.texworldusa.com.

About Messe Frankfurt
Messe Frankfurt is one of the world's leading trade fair organizers, generating around €645* million in sales and employing 2,297* people. The Messe Frankfurt Group has a global network of 29 subsidiaries and 57 international Sales Partners, allowing it to serve its customers on location in more than 160 countries. Messe Frankfurt events take place at more than 40 locations around the globe. In 2015, Messe Frankfurt organized a total of 132* trade fairs, of which more than half took place outside Germany.

Comprising an area of 592,127 square metres, Messe Frankfurt's exhibition grounds are home to ten exhibition halls. The company also operates two congress centres.The historic Festhalle, one of the most popular venues in Germany, plays host to events of all kinds.Messe Frankfurt is publicly owned, with the City of Frankfurt holding 60 percent and the State of Hesse 40 percent.

For more information, please visit our website at: www.messefrankfurt.com

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